Relentless Energy Drink
Relentless, the Coco-Cola owned, energy drink has long recognised the importance of email marketing to build the brand. Edge undertake all communications for The Order, which operates as a Relentless members group promoting the brands involvement with music, the arts and film.
Regular emails go out to members promoting special offers such as free entry to gigs, example the Kerrang Tour, and film launches like the surf epic 'Powers of Three'.
This is a very distinctive and visually powerful brand that has translated well into some very striking email work.