Banner is a company that offers cutting-edge, technology-driven solutions for workplace supplies and services in the UK’s public and private sectors. Their commitment extends beyond standard practices, aiming to enhance environmental outcomes, support communities, and prioritize the well-being of their employees.

Our expertise in automated marketing programs allowed us to streamline Banner’s processes, saving them valuable time and resources. By automating communications such as Welcome emails, Win Back and Abandoned Basket prompts, Banner’s marketing team was able to focus on more strategic initiatives and overall campaign optimisation. Moreover, these automated programmes generate revenue which we track through daily sales data. 

We receive data daily from 3 sources with Banner which is then processed and passed through a sophisticated algorithm to access Customer behaviours which then drive personalised and timely emails to their Customers. Tracking email interactions against sales data means we are able to report accurately on the revenue uplift each email programme delivers.

Through advanced tracking and analytics, we provided Banner with valuable data-driven insights into their customers’ behaviors and preferences. This information allowed Banner to refine their email marketing strategies, tailor content to specific customer segments, and optimise campaign performance. By leveraging these insights, Banner was able to deliver more relevant and personalised content, resulting in higher engagement and conversion rates.

In conclusion, our collaboration with Banner in implementing a number of automated marketing programs has been a resounding success.  By leveraging automation, we helped Banner enhance customer engagement, revitalise customer relationships, and drive substantial revenue growth. Our expertise in automated marketing programs, coupled with Banner’s commitment to innovation, resulted in outstanding outcomes and further solidified our partnership. Read more about the power of automation here.